Intellectual Property 101: What You Need to Know for Starting and Growing a Business

Understanding intellectual property (IP) is an important skill for anyone starting or growing a business.  Your business name, products, services, and other technical and creative works are usually protected by one or more forms of IP:  patents, trademarks, copyrights, and trade secrets.

Having a working knowledge of how IP protects the various parts of your business and helps you create and maintain a competitive advantage over your competition is absolutely essential for your long-term success.   

Join this webinar presented by Intellectual Property Attorney Kelley Keller, Esq. and learn:

• The difference between the four types of IP:  patents, trademarks, copyrights, and trade secrets
• What each form of IP protects, how protection is granted, and how long protection lasts
• The rights and responsibilities that come with owning intellectual property
• How IP helps you create a distinct and competitive advantage over competition
• When you should formally protect a piece of intellectual property and the best way to do it

Webinar Kelley Keller, Esq

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